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What does Eddy Cue’s imaginative and prescient of an iPhone-free Apple future appear to be?

Abstract

  • Eddy Cue claims that 10 years from now, generative AI might make the iPhone irrelevant.
  • One of the best system to interchange the iPhone may be a successor to the Imaginative and prescient Professional, which already demonstrates quite a lot of the identical energy and suppleness.
  • Then again, it may very well be that there is not any true substitute for the iPhone — it is simply going to evolve past recognition.

I might say it is humorous how offhand feedback can flip into information tales, however given the state of American politics, it is virtually par for the course. The most recent one within the tech world comes from Apple’s senior vice chairman of providers, Eddy Cue, who — throughout a Google antitrust trial, of all issues — famous that “you might not want an

iPhone
10 years from now.” He even hinted that the iPhone would possibly ultimately go the way in which of the

iPod
, which was discontinued in 2022 regardless of as soon as being important to Apple’s backside line.

What may be Cue be envisioning? And is it in any respect reasonable to place an iPhone-free future that near 2025? I do assume it is attainable, however my very own expectation is that the iPhone will nonetheless be round in some type, even when it would not look something like an

iPhone 16
.

Apple iPhone 16 Professional

Apple’s iPhone 16 Professional line options a number of notable upgrades over final yr’s iPhone 15 Professional, together with a devoted digicam button, a brand new A18 Professional chip, a much bigger display screen, and a number of other AI-powered Apple Intelligence options.

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Filling in some lacking items

The gaps in Apple’s approach

Apple executive Eddy Cue.

Apple / Pocket-lint

Cue’s imaginative and prescient of the iPhone’s demise stems from the rising position of generative AI, in response to The Verge. He notes that it has the potential to reshape the tech business, a lot in the identical approach that different traits have seen companies rise and fall. Firms like HP, Solar, and Intel have been as soon as the invincible giants of Silicon Valley, in spite of everything. Today, HP and Intel have loads of competitors, and Solar has lengthy since been absorbed by Oracle.

To exchange the iPhone, Apple Intelligence won’t solely have to be higher than it’s now, however higher than every other generative AI product available on the market.

Apple ought to theoretically stay related due to

Apple Intelligence
, however there are at the very least two main issues the corporate wants to beat. The primary is that, frankly, Apple Intelligence simply is not that helpful for the time being. I do typically benefit from Visible Intelligence, ChatGPT integration, and notification summaries, but even these could be questionable. One of the best use I’ve had for Picture Playground is making avatars for my household, and I do not use Writing Instruments or Genmoji in any respect.

To exchange the iPhone, Apple Intelligence won’t solely have to be higher than it’s now, however higher than every other generative AI product available on the market. Most AI programs are tied to the cloud, which makes them gradual, unusable with out the web, and vulnerable to “hallucinations,” a euphemism for getting details fallacious. If I ask

ChatGPT
to plan a day in Austin for me, it is no large deal if it is inaccurate, since I can at all times flip to apps and web sites — with out apps or the net to fall again on, I would find yourself going to Taco Bell for Tex-Mex meals, or driving I35 in rush hour visitors.

The second impediment is a few technique of serving up AI. Conceivably, Apple might try its personal model of the Star Trek-like

Humane AI Pin
, or the Rabbit r1 — however these merchandise have been abject failures, missing reliability, and providing only a fraction of the capabilities of a smartphone.

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The corporate has a number of critical obstacles in its approach, even when the tech is ideal.

The form of issues to return?

The long run is wearable… possibly

A visionOS homescreen on the Apple Vision Pro.

Apple

Actually, I doubt that Cue had any particular substitute units in thoughts when he made his feedback. However there are merchandise in Apple’s lineup that might hypothetically exchange the iPhone sometime, if not of their current type.

The obvious selection is a follow-up to the

Vision Pro
. The present headset is simply too cumbersome, fragile, and costly to put on outdoors, however it’s arguably much more highly effective than an iPhone, with help for each desktop-style productiveness apps and a wide range of instruments, video games, and different experiences for AR and VR. Apple is reportedly engaged on

cheaper and more mobile AR glasses
, so it is not arduous to foresee a future during which we’re speaking to Apple Intelligence in our heads, asking for instructions on the street, or assist with a piece undertaking at residence. Ten years from now, show and processor know-how should be greater than able to dealing with this at an affordable worth. Firms like Meta and Google have already demonstrated comparable prototype units.

The obvious selection is a follow-up to the Imaginative and prescient Professional.

A sophisticated Apple Watch is one other chance, however I might guess my cash in opposition to it. Even with main technical achievements, it could be troublesome to run a strong AI mannequin completely in your wrist. You might, conceivably, enlarge the product into an Apple Cuff — which might look very futuristic — however you’d nonetheless have to resolve issues like significant show house, and the awkwardness of holding your arm up the whole time. I would not wish to watch YouTube movies on my wrist, a lot much less dictate an e-mail or depend energy that approach. Even navigation could be superior on AR glasses, projecting onto your setting as a substitute of exhibiting up on a tiny display screen.

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Does smart tech really add that much to your fitness regimen?

The total reply varies from individual to individual, however here is my gym-buff take.

Perhaps the iPhone is right here to remain

However not as you already know it

An open silver Samsung Galaxy Z Fold 6 on a white table.

I am struggling to consider something in addition to AR glasses that might fulfill the necessities of being as cellular and highly effective as an iPhone. The truth is, I believe it is completely cheap to anticipate the iPhone to persist for one more decade — it is arduous to beat the idea of a pocket-sized laptop that does not have to be strapped to your physique.

I might like Apple to shock me with one thing I’ve by no means considered.

The correct query, then, may very well be what iPhones will appear to be a decade from now. Most certainly they’re going to be just like Samsung’s

Galaxy Z Fold 6
, able to increasing right into a pill merely with much more superior options. Rollable OLED screens are already a actuality, so it is not arduous to image a foldable product that stuffs into your denims, however then snaps to iPad measurement with the press of a button. We even have clear OLED screens, too, so you might maintain your cellphone over your setting to study extra about a spot or object.

I might like Apple to shock me with one thing I’ve by no means considered, although. It is attainable — it is not like most individuals in 1997 have been predicting one thing like the unique iPhone. Heck, in 1974, the unique Macintosh would’ve been a fantasy. Time has a approach of creating fools of us all.

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